Apr 16, 2024  
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2012-13 Catalog [ARCHIVED CATALOG]

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COM* 201: Introduction to Public Relations

3 Credits
(Formerly COMM 201)
A comprehensive survey of public relations principles and practices: fact-finding, planning and programming, action and communication, evaluation. This course covers relationships between organizations and their publics, and the effective use of media. Students will plan a complete public relations program.
Prerequisites: ENG* 101 
Offered: Fall


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